DUBLIN--(BUSINESS WIRE)--The "Pet Food in the U.S. 13th Edition" report has been added to Research and Markets' offering.
This 2017 edition of Pet Food in the U.S. analyzes the retail market for the U.S. pet industry. The full retail spectrum is covered, including mass-market outlets, pet specialty stores, online and other channels. Pet Food in the U.S. 13th Edition examines the dog food and cat food, looking at trends by form (dry, wet, semi-moist and frozen/refrigerated), ingredients, and product claims.
With a plethora of marketers - from mass-market heavyweights to pet specialty brands to store brands - pet owners have many options from which to choose. And that's just talking about brands and channels. Pet owners can also choose from a dizzying array of products with special claims, exotic proteins and grains, sustainable products and other practices to win over pet owners hearts and their pets' appetites.
Pet Food in the U.S. 13th Edition explores all of the latest trends in the pet food industry, from the proliferation of natural brands - particularly those pet specialty stalwarts such as Blue Buffalo and Nature's Recipe that recently crossed over into the mass-market channels - to the proliferation of just about everything to e-commerce.
Drawing on more than 20 years of experience in analyzing the pet food industry as well as our broad cross-category expertise, Pet Food in the U.S. 13th Edition pinpoints strategic directions for current and prospective marketers, with a forward-looking focus on high-growth product segments and market drivers.
Covering foods for dogs and cats, the report also provides a comprehensive market overview covering market size and projections, cross-market trends, market opportunities, recent mergers and acquisitions; channel trends, including e-commerce and home delivery; the Millennial impact; product trends; advertising and promotional initiatives; specialty diet products; and much more.
Key Topics Covered:
Chapter 1: Executive Summary
- Scope And Methodology
- Market Size And Growth
- Market Outlook
- Competitive Trends
- Retail Trends
- Pet Consumer Trends
- Product And Marketing Trends
- Gmos
- Dog Food Market Size And Growth
- Cat Food Market Size And Growth
- Market Opportunities
Chapter 2: Market Overview
- Introduction
- Market Size And Growth
- Market Outlook
- Looking Ahead
- Competitive Overview
- Retail Channel Trends
- Supermarkets
- Wholesale Clubs
- Pet Consumer Trends
Chapter 3: Product And Marketing Trends
- Natural Products Power Pet Food Growth
- Gmos
- Spotlight On Protein
- Micro-Targeted And Functional Pet Foods
- Taste
- Beyond Humanization
- Marketing Trends
Chapter 4: Dog Food
- Market Size And Growth
- Marketer And Brands
- Dog Food Purchasing Patterns
Chapter 5: Cat Food
- Market Size And Growth
- Marketers And Brands
- Cat Food Purchasing Patterns
Companies Mentioned
- BLUE
- Blue Buffalo
- Cesar
- Chewy
- Crave Pet Foods
- Fancy Feast
- Freshpet
- H-E-B
- Halo
- Kroger
- Meow Mix
- Muse
- Natural Platform
- Nature's Recipe
- Nestle
- Nutro
- Petco
- PetFlow
- PetPlate
- Petsense
- PetSmart
- Pristine
- Purina
- Rachael Ray Nutrish
- Stop & Shop
- Target
- The Honest Kitchen
- Tractor Supply
- Tylee
- Walmart
- Weruva B.F.F.
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